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In the News: The Sheraton New York’s 50-Year Club

By Terry Trucco

In the News | tags: 50th anniversary celebration, hotel, Juan Medina, Mark S, Morris Lapidus, renovation, Sheraton New York Hotel, Tilla Soeder, Zoilo Vidro | September 20, 2012

Celebratory butter cream with chocolate filling.

Not many guests check into hotels long term unless you count inventor Nikola Tesla, who lived for a decade at The New Yorker, or Cole Porter, who stayed for years at the Waldorf (the hotel lent him a grand piano).

Staff members are another matter. Two or three decades of service are not unusual at large New York hotels. But five decades?

On Monday, September 24 the Sheraton New York Hotel, fresh from a $160 million renovation, turns 50, as we noted in an earlier post.  And along with the hotel – and countless babies born that day in 1962 – three staffers who have been with hotel since it opened will also celebrate a big 5-0.

On a sunny afternoon this week the hotel staged a birthday party for a small gathering with

Celebrating: L to R: Front Row: Mark Sanders, Hotel General Manager; Kelly Curtin, NYC & Co.; Juan Medina, Hotel Steward; Tilla Soeder, Server at Hudson Market Restaurant; Zoilo Vidro, Hotel Bellman. Back Row: Craig Reid, Sous Chef; Joe Fontanals, Executive Chef; Kim Fong, Sous Chef.

an enormous sheet cake, a congratulatory proclamation from Mayor Michael Bloomberg and a towering wax model of the hotel.

Among the guests of honor were the three hospitality veterans, taking a break from work to enjoy a victory lap and share memories stretching from the Mad Men era to the millenium and beyond.

Bellman Zolio Vidro recalled meeting Mohammed Ali and seeing Bill Clinton breeze through the hotel’s revolving doors before he became president.  Juan Medina, a hotel steward who brought along a trove of vintage photographs, remembered when the Fitness Center was a bustling coffee house.

Tilla with pink roses.

And a big memory for Tilla Soeder, a server at Hudson Market restaurant, was meeting headliners like Frank Sinatra and Count Basie when they performed in the hotel’s long-gone Royal Box Restaurant and Jazz Club. “We were allowed to go in during the afternoon and watch them rehearse,” she says.

Of course the three weren’t hired by the Sheraton back in 1962. Morris Lapidus’ brazenly modern concrete skyscraper, 51 stories tall, opened as The Americana in anticipation of the 1964 World’s Fair.  Awash in mid-century superlatives, the hotel boasted five restaurants, 10 ballrooms, 1,780 rooms and 350 parking spaces for a grand total of 1 million square feet.

Soeder, who moved from Germany in 1959 to live with her aunt and uncle in New York, spotted an ad in the paper, announcing that the new hotel was hiring. “Members of my family worked at the Waldorf-Astoria, so when I saw the ad, I thought the job sounded like a good idea,” she says.  “I love to be amongst people.”

She applied, was hired as a server, and the rest is, well, history.

The job didn’t disappoint, says Soeder, who wore a black 50thAnniversary T-shirt and

Sous chef Kim Fong and his hand-crafted wax model of the hotel.

pearls as she accepted a bouquet of pink roses from hotel manager Mark Sanders. “I enjoy meeting people from all over the world, and I get to  do that every day,” she says. “I’ve seen captains of industry, important business people, people with a million things on their mind come back to say thank you for something you did.”

As you’d expect with someone who’s been on the job for half a century, Soeder is proud of her hotel’s innovations. The Americana’s long-gone coffee house was a ground-breaker, swapping conventional coffee cups for coffee mugs with unlimited refills. The big white mugs, edged in gold and bedecked with an A bursting from a flower, were an instant collectible. “They cost $2 apiece,” she says.  “We sold a few hundred a day. I still have one.”

 

 

 

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Comments (13)

13 Comments »

  • Very cool, thanks. Nice to see people who really seem to love their jobs and were able to keep doing them for so long.

    Comment by Greg — September 21, 2012 @ 6:59 pm

  • It is indeed. Thanks, Greg.

    Comment by Terry — September 21, 2012 @ 7:17 pm

  • Tilla looks great – she is absolutely the epitome of good service and a lovely lady. As is the Sheraton NY!

    Comment by Sara — September 23, 2012 @ 7:01 pm

  • Thanks so much, Sara.

    Comment by Terry — September 23, 2012 @ 10:58 pm

  • Congratulations and keep up the good work going.

    Comment by West Side Long Term Stay Hotel in NYC — September 24, 2012 @ 9:09 am

  • This is SO cool. I’d definitely stay there!

    Comment by wandering educators — September 24, 2012 @ 8:56 pm

  • Thanks, Jessie.

    Comment by Terry — September 24, 2012 @ 11:20 pm

  • Wow – think the longest I’ve ever worked somewhere was a couple of years. Very impressive!

    Comment by Micki — September 25, 2012 @ 5:26 am

  • Agreed — very impressive. Thanks, Micki

    Comment by Terry — September 25, 2012 @ 10:42 pm

  • Pretty cool stuff…I was part of a opening team in a hotel in 2001. I believe there is only one member of the opening staff remaining. 50 years later is an incredible feat…

    Comment by D.J. - The World of Deej — September 25, 2012 @ 11:15 pm

  • Agreed — 50 years seems a small miracle. Thanks, D.J.

    Comment by Terry — September 26, 2012 @ 5:36 pm

  • What a heart-warming story :-) And one day I hope to be able to visit New York and see some of the places you write about Terry!

    Comment by Zoë Dawes (@quirkytraveller) — September 27, 2012 @ 2:40 pm

  • Thanks, Zoe. And I hope you can visit New York someday, too. It’s a terrific city.

    Comment by Terry — September 27, 2012 @ 2:54 pm

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